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Message Templates

Apptoto message templates let you build dynamic appointment messages using fields, filters, conditional logic, and media components.

Apptoto uses an enhanced version of the Liquid templating language for message templates and appointment pages. Templates are a mix of static text, dynamic fields, filters, conditional blocks, and — for voice messages — recordings.

Apptoto liquid templates

Templates apply to:

  • Auto Messages (reminders, booking confirmations, follow-ups)
  • One-Time Messages (Compose Tool)
  • Appointment Pages
ComponentSyntaxPurpose
Static textPlain textContent that is the same for every message
Fields{{ field_name }}Dynamic data pulled from each appointment or contact
Filters{{ field_name | filter }}Modify how field values are displayed
Conditional blocks{% if ... %} ... {% endif %}Show or hide content based on conditions
Voice recordings{{ 'url' | play_mp3 }}Play an MP3 file during a voice call
ButtonsEmail editor button componentPrompt clients to confirm, cancel, or reschedule via email
ImagesEmail editor image componentAdd images to email messages